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The downturn (with style)

The BBC have seen fit to give the downturn its own logo:

I find it slightly bizarre that even economic cycles have their own branding departments now…

2 Responses to “The downturn (with style)”

  1. John Topley says:

    Yes, I noticed that too! Also, who originally decided that this recession was going to be universally referred to as a “global credit crunch”?

  2. Chris says:

    The thing that gets me is that logos like this (and the associated hyping that goes with them) prolong the downturn, making logos like this necessary…